Image Source As a local business, it is essential to make sure your website appears in search results for relevant local keywords. By optimizing your website for local SEO, you can improve your chances of being found by potential customers when they are searching for businesses like yours. 1. Do Your Research When searching for businesses like yours. Utilize these keywords throughout your website content, in your titles and headings, as well as in the tags for your images. Make sure your NAP (name, address, and phone number) is consistent across all of your online listings - this is one of the most important factors for local SEO. Google uses this information to verify that you are a legitimate business and to determine your rankings. Be sure to claim and verify your Google My Business listing - this will allow you to appear in search results and on Google Maps. Once you have claimed your listing, take some time to fill out as much information as possible and add photos to help ...